The instant you spray it on, this brilliant hair guardian springs into action, protecting each strand from the thermal assault of blow-dryers, flat irons, and...
FLIP TURN VOLUMIZING FINISHING SPRAY We’re talking about that classic, flip-your-head-upside-down-for-a-volumizing-fluff drill. And we just made the move ten times better with the most exciting...
HYDRASPLASH HYDRATING CONDITIONER FOR FINE/MEDIUM, DRY HAIR Forget about those dense, overly-creamy moisturizing formulas that leave dry, fine hair flat and lifeless. HydraSplash Hydrating Conditioner...
JOIFULL VOLUMIZING SHAMPOO We’re setting the scene for plush, long-lasting fullness with this richly lathering cleanser that gently whisks away oil and dirt known to...
HYDRASPLASH HYDRATING SHAMPOO FOR FINE/MEDIUM, DRY HAIR Even fine-to-medium hair gets thirsty…and deserves a tall drink of water that doesn’t make it fall flat. The...
K-PAK COLOR THERAPY CONDITIONER You can choose a shampoo that avoids stripping hair of beautiful, new color… but you’ll double your efforts if you reach...
COLOR BALANCE PURPLE SHAMPOO This unique color-correcting formula preserves cool platinum blondes and silver foxes by keeping nasty brassy tones at bay while safeguarding hair’s...
K-PAK CLARIFYING SHAMPOO When your hair needs a deep cleanse without compromising health or lustrous shine, K-PAK Clarifying Shampoo works its magic! This extraordinary formula...
Joico's Colorful Anti-Fade Conditioner protects hair color for long-lasting vibrancy and tonal integrity - the kind of color care that delivers smooth, shiny, vibrant results...
Joico's Colorful Anti-Fade Shampoo protects hair color for long-lasting vibrancy and tonal integrity - the kind of color care that delivers smooth, shiny, vibrant results...
BODY SHAKE TEXTURIZING FINISHER There's nothing like the plush, airy, bombshell volume of Body Shake—the buildable spray that's never stiff or sticky. Delivering a bouncy,...
K-PAK COLOR THERAPY SHAMPOO A gentle cleanser that never strips your strands, and actually doubles the life of your haircolor's vibrancy and longevity. It's a...
HYDRASPLASH HYDRATING SHAMPOO FOR FINE/MEDIUM, DRY HAIR Even fine-to-medium hair gets thirsty…and deserves a tall drink of water that doesn’t make it fall flat. The...
JOIMIST MEDIUM STYLING & FINISHING SPRAY Your blowout’s looking great. And you want it to stay that way, without resorting to a bulletproof layer of...
JOIFULL VOLUMIZING SHAMPOO We’re setting the scene for plush, long-lasting fullness with this richly lathering cleanser that gently whisks away oil and dirt known to...
JOIFULL VOLUMIZING CONDITIONER Everything fine hair could want from a conditioner: a formula with powerful detangling ingredients designed to create full, airy, touchable body without...
ZERO HEAT Love that effortless, air-dried look, but not the frizzy unruliness that comes with those blow-dry-free days? NEW Joico Zero Heat is the no-heat,...
WEEKEND HAIR DRY SHAMPOO Take a welcome break from time-consuming wet-washes and blowouts without sacrificing an ounce of style. Joico Weekend Hair Dry Shampoo not...
HYDRASPLASH HYDRATING CONDITIONER FOR FINE/MEDIUM, DRY HAIR Forget about those dense, overly-creamy moisturizing formulas that leave dry, fine hair flat and lifeless. HydraSplash Hydrating Conditioner...
K-PAK RECONSTRUCTING SHAMPOO Transform your cleansing into the start of a process specifically designed for any hair type that's been through the wringer. Not matter...
MOISTURE RECOVERY CONDITIONER It only takes a minute for our intensely-hydrating Moisture Recovery Conditioner to come to the rescue and inject a whole lot of...
JOIWHIP DESIGN FOAM Every artist needs their favorite tool… and that might very well be this oh-so-concentrated mousse, which is known to build extraordinary volume...
COLOR BALANCE PURPLE CONDITIONER Banishing disreputable brassy tones from platinum-blonde and silver hair, this yellow-mellower conditioner is also the queen of moisturizers… preserving your hair’s...
MOISTURE RECOVERY SHAMPOO When your hair is thirsty and parched, it will literally lap up the hydration that our Moisture Recovery Shampoo pours into each...
MOISTURE RECOVERY CONDITIONER It only takes a minute for our intensely-hydrating Moisture Recovery Conditioner to come to the rescue and inject a whole lot of...
JOIMIST FIRM FINISHING SPRAY How’s your memory? Ours is great… thanks to JoiMist Firm Finishing Spray, which has the uncanny ability to recollect whatever styled...
K-PAK RECONSTRUCTING CONDITIONERÂ K-PAK Conditioner goes on a mission to restore hair damaged by heat styling and chemical services. Its lightweight, easy-to-comb-through formula repairs, hydrates,...
MOISTURE RECOVERY SHAMPOO When your hair is thirsty and parched, it will literally lap up the hydration that our Moisture Recovery Shampoo pours into each...