Joico's Colorful Anti-Fade Shampoo protects hair color for long-lasting vibrancy and tonal integrity - the kind of color care that delivers smooth, shiny, vibrant results...
Unlock the secret to a smooth, long-lasting blowout at home with Joico Dream Blowout Glass. This innovative heat-activated protector creates a flawless, humidity-resistant finish that...
FLIP TURN VOLUMIZING FINISHING SPRAY We’re talking about that classic, flip-your-head-upside-down-for-a-volumizing-fluff drill. And we just made the move ten times better with the most exciting...
The instant you spray it on, this brilliant hair guardian springs into action, protecting each strand from the thermal assault of blow-dryers, flat irons, and...
Don’t let your fresh blowout or pristine flat-iron style go unprotected against rainy, humid weather. This light-hold humidity-buster works tirelessly, depositing an invisible, 24-hour shine-shield...
Experience Joico's hair care collection designed to provide 24-hour hydration to thoroughly replenish moisture, shine and softness without weighing the hair down. Fine, dry, brittle...
HYDRASPLASH HYDRATING CONDITIONER FOR FINE/MEDIUM, DRY HAIR Forget about those dense, overly-creamy moisturizing formulas that leave dry, fine hair flat and lifeless. HydraSplash Hydrating Conditioner...
HYDRASPLASH HYDRATING CONDITIONER FOR FINE/MEDIUM, DRY HAIR Forget about those dense, overly-creamy moisturizing formulas that leave dry, fine hair flat and lifeless. HydraSplash Hydrating Conditioner...
HYDRASPLASH HYDRATING SHAMPOO FOR FINE/MEDIUM, DRY HAIR Even fine-to-medium hair gets thirsty…and deserves a tall drink of water that doesn’t make it fall flat. The...
HYDRASPLASH HYDRATING SHAMPOO FOR FINE/MEDIUM, DRY HAIR Even fine-to-medium hair gets thirsty…and deserves a tall drink of water that doesn’t make it fall flat. The...
JOIFULL VOLUMIZING CONDITIONER Everything fine hair could want from a conditioner: a formula with powerful detangling ingredients designed to create full, airy, touchable body without...
JOIFULL VOLUMIZING CONDITIONER Everything fine hair could want from a conditioner: a formula with powerful detangling ingredients designed to create full, airy, touchable body without...
JOIFULL VOLUMIZING SHAMPOO We’re setting the scene for plush, long-lasting fullness with this richly lathering cleanser that gently whisks away oil and dirt known to...
JOIFULL VOLUMIZING SHAMPOO We’re setting the scene for plush, long-lasting fullness with this richly lathering cleanser that gently whisks away oil and dirt known to...
JOIGEL FIRM STYLING GEL We understand: Your hair is tough, tenacious, thick, even coarse at times; it needs a Styling Gel that will fearlessly stand...
JOIMIST FIRM FINISHING SPRAY How’s your memory? Ours is great… thanks to JoiMist Firm Finishing Spray, which has the uncanny ability to recollect whatever styled...
JOIMIST MEDIUM STYLING & FINISHING SPRAY Your blowout’s looking great. And you want it to stay that way, without resorting to a bulletproof layer of...
JOIWHIP DESIGN FOAM Every artist needs their favorite tool… and that might very well be this oh-so-concentrated mousse, which is known to build extraordinary volume...
K-PAK CLARIFYING SHAMPOO When your hair needs a deep cleanse without compromising health or lustrous shine, K-PAK Clarifying Shampoo works its magic! This extraordinary formula...
K-PAK COLOR THERAPY CONDITIONER You can choose a shampoo that avoids stripping hair of beautiful, new color… but you’ll double your efforts if you reach...
K-PAK COLOR THERAPY CONDITIONER You can choose a shampoo that avoids stripping hair of beautiful, new color… but you’ll double your efforts if you reach...
LUSTER LOCK TREATMENT K-PAK COLOR THERAPY INSTANT SHINE & REPAIR TREATMENT Pick this lock and we’ll steal your heart! This instant shine and repair miracle...
K-PAK COLOR THERAPY SHAMPOO A gentle cleanser that never strips your strands, and actually doubles the life of your haircolor's vibrancy and longevity. It's a...
K-PAK COLOR THERAPY SHAMPOO A gentle cleanser that never strips your strands, and actually doubles the life of your haircolor's vibrancy and longevity. It's a...
K-PAK CONDITIONER On a mission to repair hair that’s been assaulted by the rigors of heat styling and chemical services, K-PAK Conditioner zeroes in on...